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In most agencies, account executives outnumber the copywriters two to one. If you were a dairy farmer, would you employ twice as many milkers as you had cows?
David Ogilvy
The only thing necessary for the triumph of evil is for good men to do nothing.
Edmund Burke
Simplicity does not mean want or poverty. It does not mean the absence of any decor, or absolute nudity. It only means that the decor should belong intimately to the design proper, and that anything foreign to it should be taken away.
Paul Jacques Grillo |
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